About Crafty Mother Father

Crafty Mother Father is a reader-supported parenting website dedicated to supporting expecting and new parents with thoughtful guidance. The site offers a wide array of practical content—from pregnancy and postpartum care to breastfeeding, baby gear, and name ideas—while also featuring family-oriented topics like romantic getaways, registry planning, and gift ideas. With its focus on real-life hacks and tips to help parents prepare for and navigate the early stages of parenthood, it’s a valuable resource for those embarking on this exciting journey

About Project

Crafty Mother Father was once an underperforming parenting blog, struggling with minimal website traffic and low keyword visibility. Through a strategic overhaul—including the creation of SEO-rich content around high-intent topics, optimization of on-page elements, targeted guest posts, and improvements to site load speeds

I was able to significantly boost organic search rankings and steadily increase user traffic. Today, it attracts a much larger and more engaged audience, demonstrating the impact of focused digital marketing and content optimization.

Traffic Before Optimization

Results